2024 was the year of the ‘Chad’

From protein bar packing to jawline gum, alpha male aesthetics ruled 2024.

In the Bible’s Book of Samuel, David was a shepherd and harpist in his adolescence when he managed to kill the Philistine Goliath with a sling and a stone. “And when the Philistine looked about, and saw David, he disdained him: for he was but a youth, and ruddy, and of a fair countenance,” reads 1 Samuel 17:42 in the King James translation. Michelangelo, between 1501 and 1504, interpreted these descriptions through Renaissance ideals, giving the biblical hero a lean and muscular build and creating the first-ever colossal marble statue of the modern era.

​ From protein bar packing to jawline gum, alpha male aesthetics ruled 2024.

In the Bible’s Book of Samuel, David was a shepherd and harpist in his adolescence when he managed to kill the Philistine Goliath with a sling and a stone. “And when the Philistine looked about, and saw David, he disdained him: for he was but a youth, and ruddy, and of a fair countenance,” reads 1 Samuel 17:42 in the King James translation. Michelangelo, between 1501 and 1504, interpreted these descriptions through Renaissance ideals, giving the biblical hero a lean and muscular build and creating the first-ever colossal marble statue of the modern era.